healy

=Bonnie Healy= Bonnie.Healy@rcsdk12.org

Application Project Plan (APP)
Briefly describe your tentative Application Project or how you think you might incorporate media literacy into the work that you do with teachers and/or students.

Curriculum Goals:

 * Read for critical analysis
 * Write for information
 * Write for media production
 * Students will speak (for recording in production)

Media Literacy Goals:

 * To understand that audience and author can be very different
 * To realize that product does not necessarily reflect author
 * To decode adverstisements
 * To decode stories
 * To read a magazine's message and contrast it with its mission statement
 * To understand a magazine's perception of its audience

Other Goals:

 * Group cooperation
 * Media production
 * Deadline integrity

Proposed Activities:

 * Students will jigsaw a survey of Vibe magazine
 * Decode and inventory stories and ads
 * Watch videos interviewing Vibe staff
 * Research ownership of the magazine
 * Research its mission statement
 * Create media presentation on overall message of magazine and its perception of its audience. (Presentation will probably be a movie)

Assessment/Evaluation:
Students will create a media project reporting their findings.

Resources/Support:
Things to help you in the development of your APP including any technology support you may require: DVD of Vibe interviews List of persuasive techniques

Difficulties/Obstacles:
Any troubles in developing your APP:

Planning Steps:

 * 1) **Acquire enough copies of one edition of Vibe**
 * 2) **Check with Eric Leroy to find out when students will be learning publisher, PowerPoint, or Photo Story**
 * 3) **Check on lab availability**
 * 4) **Introduce persuasive techniques in class**
 * 5) **Begin daily decoding of ad or newsstory to learn decoding**
 * 6) **Create book poster using persuasive technique to reinforce the techniques**
 * 7) **Watch DVD on Vibe again for ideas**
 * 8) **Scan magazine pages into computer for availability doing media project**
 * 9) **Think about coordinating media production between two classes**